If you have spent any time on my website reading about PPC or pay per click marketing and would like to try your hand at running your own campaign, shoot me an email, and I will give the first 30 people a $100 Google AdWords credit. You can use this credit to run your own PPC campaign online. The reason …
Effective Audience Targeting Leads to Bigger Display Budgets
Display advertising has been around for many years, however the total impact to business has been been measured in click through. Needless to say the impact of banner advertising is much more than click through, but being able to deliver the message to the target market has allowed for display advertising to garner more of businesses marketing budgets. Agencies, advertisers …
Facebook Test Mines Real-Time Conversations for Ad Targeting
Facebook is doing it’s research for conversion based optimization on their platform, if you are into social marketing you might want to read this article from Ad Age Digital. This month — and for the first time — Facebook started to mine real-time conversations to target ads. The delivery model is being tested by only 1% of Facebook users worldwide. …