Another great article from Search Engine Watch, about the use of tablets. If you are considering online marketing, or are currently involved in online marketing, think about the platforms that you need consider in your online marketing program. New data suggests that tablet computers are changing the way we search, shop, and play online. If you advertise on AdWords, more …
People Now Using More Mobile Apps Than Browser
ComScore released its latest mobile subscriber market share report for November. What it shows is that Android continued to gain (3.1 share points vs. August). But so did the iPhone, likely powered by sales of the iPhone 4S. All other platforms lost ground. Android handsets now represent nearly 47 percent of the US smartphone market, while the iPhone is just …
In Online Advertising, 2011 Was the Year of Mobile
Mashable provides us another infographic on some startling mobile information as it relates to last years mobile advertising platform. As the year draws to a close, Google is taking a look back: first at how the world searched in 2011, and now at how consumers and businesses engaged with online advertising. Given the size of its business — Google is …
Google+ Pages Begin Showing Up in Primary SERPs
If you haven’t discovered the plus one button as of yet…you are missing out. Being able to have your favorite sites in the top of the search results (if it applies), and if your a business owner…Another great way of showing up high on SERPs. In a move that could raise some charges of anti-competitive behavior, Googlehas begun integrating Google+ …
Social Media & 4 Trends in Social Business
Forbes posted another great article on Social Media Trends. I thought it was a must read for business looking at embracing social media in their advertising programs this year. 2012 is primed to be the year of social. In particular we can anticipate a blitz of publicity around social business. But social media too still has room to surprise. Talking …
WebVisible Closes It’s Doors After 10 Years
Today was another first for me, after the announcement of WebVisible closing their doors after a 10 year run, and the official announcement from their CEO posted on Tech Crunch. Here’s part of the note sent to employees: It is with deep sadness and regret that I must inform you that today, December 27, 2011 is the last day of …
How Restaurants Are Using Social Media to Their Advantage
Many restaurants are using social media to enhance an age-old marketing technique: Making customers and their experiences the face of their brand. Let’s YO Yogurt, which launched its first franchise location in Marlboro, N.J., and has about 30 more units sold and preparing to open in New Jersey, New York and Florida, is using social media as a main driver …
GoDaddy loses over 37,000 domains due to SOPA stance
A bit off topic for my typical posts to technology, however I felt it relevant enough based strictly on most attorneys views of the Internet being the wild west. It’s been a hell of a Christmas weekend for GoDaddy. The hosting and domain registrar company lost more than 37,000 domains in the past couple of days due to its shaky …
Google Dev: We Are Making Chrome Out of Kindness to Web
I found an article today on Tom’s Hardware that just made me think. Looking at how Google views their products, the adaptation of the world wide web, and more than that…Cost benefit analysis. The obvious idea behind this move is Google’s interest in capturing those advertising revenues generated by Mozilla’s25 percent browser market share and users who are using the …
Search & Mobile Marketing Trends: SEO Apocalypse 2012
This has been a year where search marketing truly matured. Mobile became one of the largest growth components, with its share of the overall search market now reaching 20 percent. Looking ahead, expect 2012 to be the year when we push further into the Mobile Semantic Web 3.0, which presents opportunities that will drastically change SEO as we know it. …